MTN Ambassadors are generating excitement among
the youth, especially the followers of the entertainment industry, as the likes
of Wizkid, Davido, Iyanya, Kcee, Don Jazzy, Praiz, Tiwa Savage, Chidinma, iMike
and Harrysong go in search of their
look-alikes. Supported by the largest ICT company in Africa, the
initiative will give the over 70,000,000 youth population an opportunity to share
the spotlight with some of the finest musical superstars in the country. In
addition, a VIP treat and invitations to exclusive youth parties, with the celebrities
in attendance, are already in place for the look-alikes and fans. More photos...
Speaking with one of the artistes, Iyanya Mbuk, he said “the
objective of this youth-centric, entertaining initiative is to connect the
teeming youth population, who cherish stardom and have been supportive, with
their favourite artistes as well as help fans in general bond with the music
industry in Nigeria”.
The “Kukere” master further mentioned that the selection,
which has already begun, is taking place on MTN Twitter handle, Facebook page and
Instagram account because the company has the largest subscriber base and
technology that will make the process smoother and effective.
He therefore urged interested youths to be part of this
laudable project by tagging their pictures with their look-alike artiste names
and follow each entry with hashtag #MTNCelebdouble. More so, the Project Fame
winner mentioned that the procedure includes subscription for any of the
artistes Callertunez.
In a bid to generate more excitement, the artistes have
decided that the top two most look-alikes, for each of the artistes, will be
selected for an all-expenses paid VIP day with the full perks of being a star
at an exclusive location before a once-in-a-lifetime party at three clubs
spread across the western and eastern regions of Nigeria. Information gathered further
reveals that the parties which will take place on the same day will have an
even spread of the superstars and their look-alikes.
In a separate
interview, another artiste, Don Jazzy reiterated that the initiative is one of
several ways he and the other superstars plan to reward the teeming Nigerian youth
for their passion and consistency in supporting the indigenous music industry.
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